The NCAA changed its Final Four logos. It's another step for women's basketball equality.

The NCAA has changed its Final Four logos and basketball tournament social media channels. It's a seemingly small change that might have a big impact on the continued effort to equalize the men's and women's games. Getting both tournaments equal branding has long been a goal of advocates for women's athletics.

“If you're going to make them separate, then make sure that the marketing for both tournaments is equal and fair,” IU women's basketball coach Teri Moren told IndyStar in November. “If you're not going to do that, then you’ve got to bring us together, because to do that for one and not the other is wrong. Our women deserve that.”

The men's and women's Final Four each have their own logo now, as well as their own Twitter handle. Previously, there was only one Twitter account (@FinalFour) which branded itself as the "official" handle for the tournament and only tweeted about men's games.

It is another step towards fixing issues that have persisted for years, but that only got major exposure during last year's NCAA tournament. A TikTok from Oregon's Sedona Prince showed disparity in weight room quality between the men's and women's tournament bubbles in Indianapolis and San Antonio. Soon, disparities between food, gifts and even COVID testing began to emerge.

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An NCAA gender equity review by Kaplan Hecker & Fink LLP highlighted these disparities, and more, suggesting changes that should be made. In September, the NCAA announced that it would use March Madness branding for both the men's and women's tournaments. The women's tournament expanded to 68 teams in November, the same number as the men. This change is another step in the right direction. Unequal marketing of the tournaments has long been a concern. There have been discussions about eventually combining the men's and women's Final Fours at the same location.

Follow IndyStar trending sports reporter Matthew VanTryon on Twitter @MVanTryon and email him story ideas at matthew.vantryon@indystar.com.