Setting boundaries.
Justin Sylvester attempted to keep Jenna Bush Hager at arms’ length on Wednesday’s episode of the “Today” show after she appeared to get a little too close for comfort.
During a cooking segment, the “Daily Pop” star, 35, was receiving instructions for making chicken when Bush Hager, 40, patted his back and put one arm around his shoulders.
As Sylvester leaned out of the way, Bush Hager didn’t budge — so the “Beverly Hills Nannies” alum used one arm to push her away.
Bush Hager laughed at the diss, only to step back just as close to him.
When the “Sisters First” author continued to touch Sylvester’s back despite his arm still being held aloft between them, he glanced up, smiled and pushed her out of the way once more.
Bush Hager, backing up, raised her eyebrows at the cameras.
NBC viewers took to Instagram to bash her behavior, with one calling Bush Hager’s actions “not cool at all” and advising her to “keep her hands to herself” from now on.
“He literally defined his personal space and she forced herself into it,” one social media user wrote of the awkward interaction.
Another added, “He was clearly uncomfortable and kept trying to push her off politely.”
Sylvester, who is a regular contributor to the “Today” show, often appearing alongside Bush Hager and Hoda Kotb, clarified in a Friday Instagram Story video that his co-star was not “invading” his space.
“That’s not actually the truth,” Sylvester explained, calling Bush Hager the “nicest” person. “What we were doing was we were both flirting. Well, I was flirting with the chef because he was cute, and I was pushing her out of the way so I could have a one-on-one moment with the chef.”
Later in Wednesday’s episode, he and Bush Hager also broke down his recent St. Tropez vacation pics posted via Instagram.
“That thirst trap is looking, like, perfect,” the former first daughter — who has been married to Henry Chase Hager since 2008 — told Sylvester. “You look like you belong in St. Tropez.”