A Year After ChatGPT, Everybody Still Wants Prompt Engineers

In the year since ChatGPT launched to the public, there has been endless speculation about jobs that could be made obsolete by artificial intelligence, but at least one lucrative new skillset has emerged and shown some staying power: prompt engineering.

Google searches for the term — which refers to the art of using keywords to get AI tools to generate better images and written responses — have soared by orders of magnitude from a year ago. LinkedIn said in its November Future of Work report that there have been “substantial increases” in “prompt engineering” and “prompt crafting” appearing on member profiles.